Exhibiting at SIAL Middle East

Now in its 9th year, SIAL Middle East 2018 aims to further strengthen its positioning as a platform to meet quality buyers in a trade-business friendly environment. The event will continue to build on the exceptional success of the last edition, featuring more than 1,000 exhibitors and brands, 19,000+ unique visitors and 498 fully hosted VIP buyers.

Part of the SIAL Network, SIAL Middle East is backed by over 50 years of experience, industry know-how and a broad international network of 8 leading B2B events. SIAL is the meeting place for almost 14,535 exhibitors from more than 109 countries and 359,800 visitors from 194 countries, making it the world’s n°1 food exhibition network.


Face-to-face conversations are still the best way to do business in the Middle East!

Find distributors, make direct sales and build relationships in a region where a face-to-face conversation matters. In 2017, 76% of visitors attended the event in a decision making capacity, ensuring that ROI can be measured starightaway.

Many leading companies recognise SIAL Middle East as an important platform in this region, and we have delivered results over the years... 


We have been coming to SIAL Middle East for past three years and it has been one of the best shows. This is the first show we did since our company opened and since then it has been great. It may be a relatively small show, but the buyers coming here are very responsive and there is genuine interest in buying the products rather than just networking. The reason it is unique is because of the amount of time I can spend with a customer compared to other shows. I will be here next year.

Asif Pochi, Managing Director 
Pexim Inc, USA – 2013 Exhibitor

We have had two excellent days and made really good contacts. We have met with several large retailers, including Lulu and Carrefour, and we are looking forward to next year's show.

Doug Conrad, Director of Export & Sales
Royal Crown Cola, USA – 2014 Exhibitor

“It is our first time on SIAL Middle East and we are very happy with it and astonished by the results. Only on the first day we had more contacts than in any other fair in Europe for four days.”

Beatriz Caseiro, Export Manager
Donna Caetana, Portugal – 2015 Exhibitor

"I chose to exhibit at SIAL ME because of the premium features that it offers, especially the high speed networking meetings and SIAL Innovation Awards which are exclusive to SIAL ME. Out of the four trade shows I have done this year throughout the world, I find that SIAL Middle East had the highest ROI for my company."

Cristina Ennis, Export Sales Manager, 
Emile Noel, France – 2016 Exhibitor

"SIAL is obviously growing however, it is not like other exhibitions where you have over a 100,000 visitors. Any buyers that come to the stand, you can actually spend quality time with them which I think is very good."

Karl Devlin, Business Development Manager, 
Invest Northern Ireland, United Kingdom – 2017 Exhibitor

SIAL Middle East is an authentic business-class event

Meet leading dealers, distributors and F&B companies from all over the region in a relaxed trade-business environment.

Fill in a stand enquiry form


  • Confectionery, biscuits and pastry
  • Cured & salted meat
  • Dairy Products, eggs
  • Delicatessen, ready meals
  • Equipment, technologies and services
  • Fish, Molluscs and shellfish
  • Fruits and vegetables, dried fruits
  • Grocery Products, dried products
  • Horticulture
  • Meat and tripe
  • Non-alcoholic beverages
  • Organisations, federations, institutions
  • Pet foods
  • Poultry and game
  • Services and trade press

Is your product category listed above?
Speak to the team to find out best opportunities available at SIAL Middle East 2018!


Space-only stand
Your company is free to design and construct its own display – ideal if you want to stand out against the crowd and competition.
US$ 474* per sqm (minimum of 24 sqm required)

Shell scheme stand 
Space, walls, fascia, carpet, 3 spot lights and 13 amp power socket provided.
US$ 546* per sqm (minimum of 9 sqm required)

Upgraded shell scheme stand 
Shell scheme stand as above with additional furniture package, which includes table, chairs, shelves and counter.
US$ 582* per sqm (minimum of 9 sqm required)

Registration fee
Registration and administrative formalities, 3 badges per 9sqm, listing in the show catalogue, listing on the official show website & copy of the show catalogue.
US$ 320* per exhibitor

Complete the stand enquiry form or contact us to book your stand today.

* 5% VAT is not included

International Participation

Alessia Carolo & Elodie Guillon
T: +33 1 76 77 13 33
E: [email protected]

GCC & Middle East Participation

E: [email protected]
T: +971 2 666 1729

Mosaab Abdo
E: [email protected]
T: +971 4 566 8357 Ext: 106
M: +971 50 817 9727

Dan Mesfin
E: [email protected]
T: +971 4 566 8357 Ext: 105
M: +971 55 111 2106