Visiting SIAL Middle East

SIAL Middle East provides you with the perfect platform for sourcing food, beverage and hospitality products and services in an authentic business-class environment. You will get an opportunity to meet exhibitors in a relaxed setting to discuss your procurement requirements in detail. At the 2016 edition of SIAL Middle East, expect to witness:

900+ EXHIBITORS FROM MORE THAN 50 COUNTRIES

30+ NATIONAL COUNTRY PAVILIONS

MORE THAN 10 FEATURES TO MAKE YOUR VISIT WORTHWHILE

Entry to SIAL Middle East is free-of-charge and open to industry professionals from the food, drink, hospitality and catering sectors.

Entry policy: SIAL Middle East is strictly a trade-only exhibition. The general public and persons under the age of 18 years will not be permitted entry.

Show Timings

5th - 6th December - 10am - 6pm
7th December - 10am - 5pm

Register your visit now

Visit SIAL Middle East to:

  • Buy products and find new suppliers. See, touch and try products from 900+ food, beverage and equipment companies from over 50 countries
  • Visit 30 national pavilions covering five continents
  • Be part of an AUTHENTIC business-class event. Meet leading food, beverage and hospitality companies from all over the world in a peaceful trade business environment
  • Meet first-time exhibitors in the region – 65% of the products at the event will be new to the region, making your visit worthwhile
  • Discover innovative products – see food innovations from around the world in the SIAL Innovations Area
  • See the region's top chefs in action at La Cuisine 
  • Get a copy of the Official Show Guide, listing the products being displayed by every exhibitor.

Who is SIAL Middle East for?

Attendee job functions

  • Chairman/CEO/Managing Director/Store Manager
  • Executive Chef/Chef
  • Foodservice/F&B/Catering Manager
  • Marketing/Category Manager
  • Production/R&D/Quality Manager
  • Purchasing Manager/Buyer
  • Sales Manager.
Attendee company activities
Retail and trade
  • Central purchasing group
  • Distributor/agent
  • Duty-free
  • Gourmet food store
  • Grocery or convenience store
  • Import-export/trade
  • Retailer
  • Supermarket, hypermarket
  • Wholesaler.
Catering and foodservice
  • Caterer, reception-planner
  • Distribution/wholesale for catering and foodservice
  • Hotel
  • Institutional/contract catering and foodservice
  • Restaurant and cafĂ©.
Food manufacturer or processor
  • Food manufacturer
  • Food processing/packaging.
Service provider
  • Agency/consultancy
  • Education/teaching
  • Government/trade association
  • Laboratory/research
  • Media.

Results from 2015 Visitor Survey

  • 85% of visitors were decision makers
  • 90% of visitors will recommend their industry peers to visit SIAL Middle East 
  • 58% of the visitors attended the event with the main objective of 'Finding new suppliers' 
  • 92% will return to visit SIAL Middle East in 2016
  • 81% of visitors agree that they were satisfied with their visit to SIAL Middle East