Face-to-face conversations is still the best way to do business in the Middle East!
Find distributors, make direct sales and build relationships in a region where a face-to-face conversation matters. In 2013, hosted buyers represented companies with a turnover worth US$204 billion.
Many leading companies recognize SIAL Middle East as an important platform in this region
"This is the first year we have done it and we are impressed with the facilities here in Abu Dhabi. We are seen a lot of footfall today and we are happy with it. We will definitely come back next year as the people here is really serious people and that’s the kind of exhibition we needed to be at.” Muneeb Abdul Rahim, Reem al Bawadi Group.
"SIAL Middle East in Abu Dhabi has been an amazing event. There are lots of new exhibitors and products. Etihad Airways is tremendously proud of the innovative food service we have on our aircraft and this event is a great opportunity for us again to be associated with the innovation that comes from SIAL." Simon Soni, Head of Guest Experience - Catering, Etihad Airways.
SIAL Middle East is an authentic business class event
Meet leading dealers, distributors and F&B companies from all over the region in a peaceful trade business environment.
Meet just the "right" people
SIAL Middle East ensures that you meet just the right buyers at the event. 76% of the buyers at SIAL Middle East were either decision makers or specifiers.
There are number of opportunities for first time exhibitors
In 2013, 66% of the visitors arranged to do business with a new supplier, highlighting opportunity for first time exhibitors.
You get featured
The 2013 PR campaign for SIAL Middle East was valued at US$381,087.
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- Bakery equipment
- Canned & preserved products
- Cured meats
- Dairy products, eggs
- Food ingredients
- Food processing equipment
- Foodservice & hospitality equipment
- Frozen food
- Fruits & vegetables
- Gourmet & fine food
- Grocery products
- Health products and food supplements
- Non-alcoholic beverages
- Organic products
- Prepared meals & convenience products
- Retail equipment & services